2012 Schedule of Events
Thursday, June 28 through Sunday, July 1
View Convention Floorplan
EVENT |
ROOM LOCATION |
SCHEDULED TIME |
Thursday, June 28 |
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| Registration | Piazza Room | 5:00pm – 9:00pm |
| Competition Entries Accepted / Registration Desk Open | Florentine – A2 | 5:00am – 9:00pm |
Friday, June 29 |
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| Registration | Piazza Room | 7:00am – 4:00pm |
| Competition Entries Accepted / Registration Desk Open | Florentine – A2 | 7:00am – 10:00pm |
| Continental Breakfast – Opening Rally | Florentine – D | 7:30am – 8:30am |
| “Release the Negativity” Balloon Release | Florentine – D | 8:30am – 8:45am |
| General Session – Keynote Speaker : Linda Rouyer |
Florentine – D | 8:45am – 9:30am |
| Session One – Work the Room! Get Up and Shine! Ribbons / Colors – which network group are you? |
Florentine – D | 9:30am – 10:30am |
| Session Two – Individual Class Session | Florentine – A1, E, F, G | 10:45am – 11:45am |
| Gift Marketing 101 / Year Around Accounts | Florentine – A1 | Wendy Bentley |
| From the Ground Up! Floral Hands-On Class | Florentine – E | Joe Guggia, AIFD |
| Link-O-Loons – Endless possibilities! | Florentine – F | Emma Alveraz |
| Picture This! A picture is worth a thousand words! | Florentine – G | Barry Barthe / Mark Zettler |
| Luncheon – Keynote Speaker : Marley Majcher |
Florentine – D | 12noon- 1:30pm |
| Session Three – Individual Class Session | Florentine – A1, E, F, G | 1:45pm – 2:45pm |
| Cover your assets… From A to Z! | Florentine – A1 | Lori Reid / Wendy Bentley |
| Big, Bold, Beautiful Balloons! Columns, Arches & more! | Florentine – E | Robin NiCastro |
| Touch and Keep Your Client | Florentine – F | Vivian Shiffman |
| No Froo-Froo, Without the Do-Do! Due Diligence! | Florentine – G | Mark Zettler |
| Session Four – Individual Class Session | Florentine – A1, E, F, G | 3:00pm – 4:00pm |
| Shrink Wrap Made Easy! Really! | Florentine – A1 | Art Marko |
| Niche Marketing/Concierge Partnerships | Florentine – E | Lori Reid |
| Here Comes the Bride! Everything you need to know! | Florentine – F | Mary Jo Gallegos |
| Seven Layer Cookie Bar! 7 touches to gaining clients! | Florentine – G | Marley Majcher |
| Session Five – Individual Class Session | Florentine – A1, E, F, G | 4:15pm – 5:15pm |
| Get a Grip on Construction – Make and Take Class | Florentine – A1 | Vivian Shiffman |
| Toot Your Own Horn! | Florentine – E | Lori Reid |
| Dollars and “Sense” | Florentine – F | Mark Zettler |
| Social Media / Web Presence | Florentine – G | Glenda Ebersole |
| Session Six – Individual Class Session | Florentine – A1, E, F, G | 5:30pm – 6:30pm |
| Show Your Creativity | Florentine – A1 | Sharon Armagost |
| The party doesn’t start until the balloons arrive! | Florentine – E | Robin NiCastro, CBA |
| Details! Details!! Details!!! | Florentine – F | Emma Alvarez |
| Logos, Labels, and Imprinting | Florentine – G | Lori Reid/Wendy Bentley |
| Meet and Greet Your Vendors Happy Hour & 1/2! | Florentine – G | 7:00pm – 8:30pm |
| Design Competition Viewing / Voting by Attendees | Florentine – G | 7:00pm – 10:00pm |
Saturday, June 30 |
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| Design Competition Viewing | Florentine Room | 8:00am – 12:00pm |
| Session Seven – Individual Class Session | Florentine – A1, E, F, G | 7:30am – 8:30am |
| Dollars and “Sense” | Florentine – A1 | Mark Zettler |
| Themed Balloon Centerpieces & Bouquets | Florentine – E | Robin NiCastro, CBA |
| Floral “Center of Attention” hands-on class | Florentine – F | Joe Guggia, AIFD |
| Logos, Labels and Imprinting | Florentine – G | Lori Reid / Wendy Bentley |
| Session Eight – Individual Class Session | Florentine – A1, E, F, G | 8:45am – 9:45am |
| Details! Details!! Details!!! | Florentine – A1 | Emma Alvarez |
| Affordable designs that sell! | Florentine – E | Vivian Shiffman / Wendy Bentley |
| Niche Marketing/Concierge Partnerships | Florentine – F | Lori Reid |
| Social Media / Web Presence | Florentine – G | Glenda Ebersole |
| Trade Show | Florentine – C | 10:00am – 5:00pm |
| Awards Gala Dinner – Keynote Speaker : Jeff Sipos | Florentine – D | 7:00pm – 10:00pm |
Sunday, July 1 |
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| Session Nine – Faculty Panel – Final Session Together | Florentine – D | 8:00am – 9:00am |
| Vendor Education Classes | Florentine – A1, E, F, G | 9:15am – 9:45am |
| Florentine – A1 | ||
| Legal Shield | Florentine – E | |
| Constant Contact | Florentine – F | Chris |
| American Bridal Consultants | Florentine – G | Mary Jo Gallegos |
| Trade Show | Florentine – C | 10:00am – 3:00pm |